Drawing Booth provided live digital fashion illustration for Savage X Fenty’s summer party at Élephante in Santa Monica. Two Drawing Booth illustrators created personalized, branded fashion portraits on iPads and produced prints using our mobile printing system, giving each guest a custom keepsake during the celebration.
Event Details
- Client: Savage X Fenty
- Event: Summer party
- Venue: Élephante rooftop in Santa Monica, California
- Attire: Summer Chic
- Drawing Booth team: Two live digital fashion illustrators
- Activation length: Three hours
- Portraits created: More than 40
- Illustration process: Guests sketched from life and from photographs
- Finished product: Personalized portraits with rotating custom lavender backgrounds, mobile printed on-site
How the Live Fashion Sketch Experience Worked
Guests were photographed or observed by one of the Drawing Booth illustrators, who translated each look into a digital fashion portrait on an iPad. The finished illustrations incorporated Savage X Fenty event branding and were printed on-site as personalized keepsakes.
Summer Chic, Captured in Fashion Portraits
The event’s “Summer Chic” attire direction created a light, elevated palette of beige and white across the Élephante rooftop. The intimate guest list included members of the Savage X Fenty team, whose individual interpretations of the theme gave our illustrators a stylish range of looks to capture.
To complement the event aesthetic, Drawing Booth developed several custom lavender background options that the artists rotated throughout the activation. This created variety among the finished portraits while keeping the full collection visually cohesive and distinctly branded for Savage X Fenty.
Over the course of three hours, our two illustrators created more than 40 personalized drawings. Some guests were sketched from life, while others were photographed so the artists could continue working from their images. VIP guests were prioritized early, and the enthusiastic reactions made the finished portraits part of the event experience, not simply a takeaway.
A Personalized Keepsake from the Party
The best event takeaways feel connected to the experience itself. These custom portraits gave Savage X Fenty guests something personal, beautiful, and easy to share after the party.
From the live digital sketching process to the finished branded prints, the activation brought fashion, art, and guest engagement together on the Élephante rooftop.
Drawing Booth provides live fashion illustrators and event sketch artists for brand activations, corporate events, private celebrations, and fashion events throughout Los Angeles and nationwide.
Planning an event in Los Angeles? Contact Drawing Booth to create a personalized live illustration experience for your guests.
